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Virtual Economies: Design and Analysis (Information Policy) By Vili Lehdonvirta, Edward Castronova
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- Sales Rank: #937793 in Books
- Brand: Lehdonvirta, Vili/ Castronova, Edward
- Published on: 2014-05-09
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .50" w x 7.00" l, 1.64 pounds
- Binding: Hardcover
- 312 pages
Review
What happens when you cross the dismal science of economics with the joyful art of video game design? Lehdonvirta and Castronova offer a fascinating series of answers. This penetrating yet accessible book shows the value of economic thinking for designing virtual worlds, and the value of those virtual worlds for understanding ours.
(Kevin Werbach, The Wharton School, University of Pennsylvania; coauthor of For the Win: How Game Thinking Can Revolutionize Your Business)Online games and virtual worlds increasingly utilize sophisticated economies as part of their systems. This book provides an excellent and thorough introduction to how they operate and also how to build one in your own game. Using a wealth of examples from successful long running games like EVE Online, Habbo Hotel, and Everquest, Lehdonvirta and Castronova explain in clear and concise language how virtual economies are built and how to optimize them for success. They also manage to make economics interesting--I really wish this book had been available when I took economics in college.
(Mia Consalvo, Canada Research Chair in Games Studies & Design, Concordia University)Many professors and independent readers will choose to supplement this book's information with reading packets and online resources, but Virtual Economies could easily stand alone in any context. Highly recommended.
(Curtis Frye Technology and Society) About the Author
Vili Lehdonvirta is a Research Fellow at Oxford Internet Institute, University of Oxford. Edward Castronova is Professor of Communications and Professor of Cognitive Science at Indiana University. He is the author of Synthetic Worlds: The Business and Culture of Online Games and Exodus to the Virtual World: How Online Fun Is Changing Reality.
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